Do you really think I’m not going to notice the little link that drops chunkily into an ever so slightly contrived sounding post?
Do you really think I’m so blind that I won’t notice the link or the teeny, tiny sponsored post note at the bottom of the page (or the link to your policy on another page)?
But more importantly do you really think I want to read those posts? Especially if you are the eleventy twelfth person to write a post on that exact same product?
I know times are tough and we are all looking to make a bit of money (or even a lot of money) from our blogs – heck if I could get some more sidebar advertising I’d be there in seconds – but I don’t read blogs to trawl through sponsored posts in search of the really good, true voiced stuff I know you usually write
How about you do me a favour and go back to flagging sponsored posts as such so I don’t have to read them – categorise them, go back to putting something in the title, have a picture that comes up that flags that this is an ‘advertorial’ or whatever the cool kids are calling them these days. Yes I know there’s a whole host of stuff that Google and the ASA are stamping down on and to make money you have to find ways around them but could they be ways that don’t alienate your loyal readers?
You need people like me to drop by regularly to keep up your traffic and to show that you have a community of readers or companies are not going to want to put these links onto your pages. You need to leaven the PR posts with the stuff that keeps us coming back or we won’t come back and that is no good to anyone
Am I being unreasonable or is there a way around this that works for all sides of this? Or are we doomed to trying to spot sponsored posts from afar so we can avoid them?